Listen to “Ideas for Real Estate” on Your Favorite Podcast App
What's Holding You Back From Success on Social as a REALTOR®?
In this special episode, I'm sharing an exclusive Live Coaching Session where I address how to overcome the challenges Realtors face with successful social media marketing. From consistency to what to post, getting engagement, and the right mindset, I'm answering Realtor questions and giving top tips for connecting with more customers through social media.
REALTOR® Newsletters 101: Engaging Your Sphere & Leads with Email
One of the best ways to stay top of mind and encourage business opportunities as a Realtor is through email marketing! So, in today's episode I'm sharing why you should make real estate agent email newsletters a priority in your marketing plan, the content framework to follow, and best practices that lead to more results in your real estate marketing efforts.
How the Marketing Suite Empowers You!
The Marketing Suite from Ideas for Real Estate is a monthly Real Estate Marketing Membership exclusively for Realtors - you'll get a monthly marketing plan and everything you need to execute it, plus done-for-you social media posts, email marketing, live coaching with Heather and more in this monthly marketing subscription!
Your Mid-Year Real Estate Marketing Check-In
While it might seem like you were just setting your 2022 business goals for your real estate career, we're already six months into your business and marketing plan. So in this episode, let's do an honest check-in with your Realtor marketing to position you for success in 2022.
How to Leverage Modern Branding to Attract Your Dream Buyers or Sellers
Branding is the foundation of your real estate marketing. But how do you get started with a modern Realtor branding strategy that helps you attract more home buyers & sellers? I'm sharing three strategies that will set you up for success in your branding for real estate!
The Power of Modern Geographic Farming for REALTORS®
Geographic farming can help Realtors identify opportunities for business growth, stand out from the competition, and ultimately work with more home buyers & sellers. So I'm sharing how to leverage the power of modern geographic farming in your real estate marketing!
7 Reasons Why Your Real Estate Marketing Isn't Working
Whether you need a small boost or major improvement, I'm sharing seven reasons why your real estate marketing isn't working and exactly what to do instead when it comes to strategy, approach, and opportunity in your marketing efforts as a Realtor.
Building Trust Through Your Real Estate Marketing
It's possible to build a successful Real Estate business & Realtor brand without annoying sales strategies. So I'm sharing 4 top tips to create trust in your Realtor marketing that genuinely connects you with home buyers & sellers and helps grow your business through authentic connection
Instagram Stories for REALTORS®: Ideas, Highlights, & Tips
Instagram stories should be part of your real estate marketing strategy as a genuine way to showcase your agent brand and form connections with more home buyers and sellers. So in today's episode, I'm sharing ideas for Instagram Stories plus tips & strategies to help you stand out on social.
The 7 Step Instagram Plan for REALTORS® that Leads to Closings
I'm sharing the exact seven steps for Realtors to create a personalized Instagram marketing plan that will work for their unique Real Estate business, connect them with more home buyers and sellers, and ultimately lead to more closings
Why Impactful REALTOR® Branding is Customer Focused
When building your Realtor branding, you want home buyers and sellers to remember you for real estate and how you can help them. But a 'you' centered brand may cause you to miss out on business. So I'm sharing three reasons why you should focus on your customers when building your overall Real Estate branding strategy.
How to Engage your REALTOR® Sphere with Social Media Marketing
As a Realtor, your sphere is one of the greatest assets you have in your business. So in today's episode, you'll learn how to engage your sphere through social media marketing, including Instagram and Facebook, for repeat & referral business.
3 Easy but Effective Instagram Reels Ideas for REALTORS®
Instagram Reels are a top way to implement a successful social media marketing strategy as a Realtor. But knowing where to start with creating impactful Reels to attract home buyers & sellers can be overwhelming - so in today's episode, I'm sharing 3 Easy but Effective Instagram Reel Ideas for Realtors!
Productivity Hack: Using Auto Transcriptions in Your Real Estate Marketing & Business
I'm revealing my favorite new tech tool that seamlessly transcribes audio to text to increase productivity and save you time in your real estate business and Realtor marketing initiatives from meetings to video marketing, social media, email marketing, and more!
Replay: How to Market Yourself on Social as a New REALTOR®
If you're a new Realtor looking to stand out on social media and create a marketing strategy that attracts home buyers as sellers on Facebook, Instagram, LinkedIn and more, this episode is for you! Learn how to create a profile worth following and share attention-grabbing content for success in your real estate marketing as a new agent.
Working Through the Hard Parts of Life & Business
Let's have a candid conversation about working through the challenging, frustrating, and overwhelming parts of life and throughout your real estate career to get to all the good stuff that lies ahead!
Do You Really Need a Real Estate Website?
I'm addressing the question that's top of mind for many REALTORS - 'do you really need a real estate website?' From social media marketing to attracting leads and growing your online presence, here's what to know about real estate websites for your marketing strategy
Showing Up with Confidence as the Face of Your REALTOR® Branding
It can be difficult to promote yourself and show up as the face of your own brand as a REALTOR, so I'm sharing my personal story, mindset shifts, and top tips for showing up with confidence in your Real Estate marketing, including social media marketing, branding photos, video & more.
Are You in Compliance with Real Estate Advertising Laws, Rules, & Guidelines?
How do you ensure your Real Estate marketing efforts are not only effective but also in compliance? I'm sharing what REALTORS should keep in mind to be proactive about the laws, rules, and regulations to adhere to when it comes to advertising and marketing
Beyond Likes: What Metrics to Track on Instagram for Realtors
Wondering how to get more likes and followers on Instagram as a REALTOR? Here are the real metrics REALTORS should focus on to track ROI in their Instagram Marketing, plus how to use this information to improve Real Estate marketing efforts on Instagram